Welcome to PROFIT MAKER JUNE 12TH 2004 issue
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{ARTICLE 1.}
The Logic of the Action
by Valerian Dinca
Marketing is a serious game where it is possible to have a lot of fun.
There are very strict rules in this area, but don't worry, we need to
study and master the rules then comes the fun.
This process can always be improved in the course of time, but that
decision is ours to make, and no one else can make it for us. In return
we can possibly transform and adapt ourselves to a very changing
and complex marketplace with the open goal to become and remain
successful. And this is very funny.
A lot of people may say the Internet has made traditional marketing
obsolete, but they are wrong. This new technology has developed
and diversified the process in many ways, without changing the
foundation of marketing.
Basic, traditional marketing is as relevant as ever.
The Four P's - Product, Price, Place (distribution), and Promotion -
are still very much alive. At the same time, the old tactics as strategic
thinking, segmenting, and targeting can still win an advantage inside
of competition
Start the funny game of marketing by planning. Having no plan is the
biggest mistake of your life. It's possible not to have clearly defined
in your mind your target market or how to reach it. Then take it easy
and write down what you want to accomplish, what are your goals.
Then ask yourself what are the right ways to achieve the proposed
goals and step by step you can have the plan in front of you.
Before to put it in practice take care if your plan contains :
1. Separate strategies and tactics to address each approach suggested
by your goals and accomplishments.
2. Checking points.
3. A real method of evaluation of your progress. This make easy to
decide if you're on the good way or you need to make corrections.
A final note. The logic of the action is what's important.
Copyright 2004
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Valerian Dinca has been around long enough to know what works
and what doesn't. Visit <http://strivectin-sd-wrinkles-cream.go.ro>
a site devoted to providing news and information of great interest.
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{ARTICLE 2.}
Email Management
By S. Housley
If you utilize a computer at home or work it is likely that
you use email. Email is an electronic message that is sent
from one computer to another following a specific protocol
(Simple Mail Transfer Protocol or SMTP). As email's
popularity has grown so too have the inherent problems with
email.
In order to send email you must have the exact spelling of
the email address. If there are any typographical errors in
the recipient's email address then an unintended recipient
could receive the email message. When creating an email
address avoid characters that cause confusion, like the
number 1 (one) and the letter l (el), computer fonts often
cause those two characters to have similar appearances. Try
to create an email address that cannot easily be
misspelled.
As email has become a popular communication medium the email
address should not be too long or complicated, but easily
said in a phone message. Choose an email address that is
easy for others to remember, as a pen is not always handy.
Unfortunately spam, unsolicited email has become common
place, though many countries are taking action to make
spamming illegal, these measures will unlikely have any
short term effect on your email inbox. Many email clients
that are used to read and respond to email messages, include
basic filtering options that will sort your email messages
into folders, based on rules that you define. Email messages
can typically be stored and filtered by sender, subject and
contents. There are also a number of 3rd party tools
available for limiting the amount of spam received. Spam
filters typically use different filtering technologies. When
evaluating whether a spam solution fits your needs consider
sorting filtered email into a specific mailbox for review
prior to deletion. This will prevent any important messages
from being unintentionally deleted.
As with almost anything, the best defense is a good offense.
It is best not to post your email address in public forums,
where spammers can harvest it. If you have a website
consider typing out the email address: 'name at domain.com',
without using the "@" symbol, as this will prevent the
address from being abused by email harvesting bots. Another
alternative is to provide a contact form rather than an
email address.
Resources: Email Clients -
http://www.messaging-software.net/e-mail-client-software.htm
Spam Filters -
http://www.email-software.org/spam-filter-software.htm
About the Author -
Sharon Housley manages marketing for NotePage, Inc.
http://www.notepage.net a company specializing in
alphanumeric paging, SMS and wireless messaging software
solutions. Other sites by Sharon can be found at
http://www.softwaremarketingresource.com , and
http://www.small-business-software.net
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{Disclaimer:}
We cannot be held liable for any of the business
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